The U.S. is seeing a growing caregiver-gap: e.g., Massachusetts is estimated at only ~22 caregivers per 1,000 residents needing care.
Tip: To stay ahead:
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Introduce a “Referral Bonus” — ask current caregivers for leads who might join and reward them quickly.
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Create a “Flex Hours” pool of staff to cover peak demand (even if it’s part-time).
Update your marketing to highlight flexibility for caregivers (helps recruiting).